The self-managed super fund sector continued to evolve strongly through 2025, marked by solid growth in numbers, member engagement and assets, alongside ongoing shifts in trustee demographics.
Sector Growth and Scale
Australian Taxation Office (ATO) quarterly statistics show that as at 30 June 2025 there were over 650,000 SMSFs in operation, with more than 1.2 million members holding around $1.05 trillion in assets. Measured over the 2024-25 year, approximately 41,980 new SMSFs were established, contributing to a net increase of 38,449 funds year-on-year — a significant uplift compared with recent years.
Demographic Shifts
While SMSFs have traditionally skewed toward older members, recent data indicates that younger cohorts are increasingly entering the SMSF market. Around 37% of new members were aged 35-44, and a notable share of new funds was established by individuals in earlier stages of their retirement planning journey.
Asset Holders and Investment Trends
SMSFs continue to hold significant balances: nearly half of funds now exceed $1 million in assets, and direct investment in listed Australian shares remains common. These trends reflect both the scale of retirement savings entrusted to SMSFs and the diverse investment strategies trustees pursue.
Regulatory and Compliance Focus
As the sector grows, so too does regulatory scrutiny. Trustees and advisers are being reminded of the ATO’s expectations for accurate record-keeping, robust governance documentation and compliance with evolving reporting standards. Combined with demographic shifts, this places a premium on quality advice and fiduciary oversight.
What This Means for Trustees and Advisers
2025 has reinforced two clear themes in the SMSF world: expansion and complexity. Growth in new funds and younger trustees points to broadening demand for SMSF structures, while regulatory expectations and compliance requirements underscore the need for professional guidance and ongoing trustee education.
In this environment, trustees who engage early with qualified advice and sound administrative support are better positioned to harness the benefits of SMSFs while managing risk and compliance obligations.